May 5, 2011

Company History

The idea, concept and dream of the Sun Rae Company has always been the vision of its founder Justin Rae since grade school he knew he would own and operate several companies. The name came during his freshman year at the University of Florida. Justin and a few of his friends decided to compete in a film festival. Justin invested in the software and time to learn production skills. Thinking of a good name for the “production company” they came up with Sun Rae Productions. Which a few years later became a small venture Justin ran in while going to school. In his attendance at the Warrington School of Business at UF he learned of the business model Richard Branson used for his brand Virgin, this became the ideal model for Justin and his opportunities. Now Justin’s goal is to build and increase positive awareness of the Sun Rae brand through ensuring that every venture (with or without the Sun Rae name) pursued reaches the highest levels of competition and knowledge of customer needs and wants.
The future of the Sun Rae Company is as bright as the sun’s rays.
Sun Rae System – A voice activated home automation solution design for any home not just new build.
Sun Rae Media – In 2008 Justin pursued building a company to provide digital movies and TV, contracts were established with Universal and Paramount. A management team establish and fund raising was in the term sheet process when no viable terms were established and the management team was unable to operate under those terms and disbanded. As a means to create income Justin established Sun Rae Ads and it’s quick success became a distraction to rebuilding a new management team and re-entering terms with the angel investors.